"Rich Been has been a game changer for leaders who aspire to make transformational change and solve some of the world's most important problems. His ability to work with all levels of leadership and inspire teams to achieve beyond expectations is what sets Rich apart. The value of working with Rich lies in his ability to increase individual performance, expand team capacity, and foster a positive work culture within any organization."

My Background

I began my career as a mechanical engineer responsible for optimizing the efficiency of large industrial energy systems.  But after I started leading teams, I became more interested in how to optimize the efficiency of people working together. 

In 2005, I joined the Center for Creative Leadership (CCL) where, as Senior Faculty, I worked with every level of leader – from CEOs to front-line – and from Fortune 50 global corporations to small non-profits.  This experience combined with CCL’s world-class research-based leadership development methodology, helped me understand what it takes to develop leaders who actually lead versus ones who simply occupy a position of authority. 

In 2017, I joined CCL’s Coaching Practice Leadership Team where I co-led the design and delivery of Better Conversations Every Day and Better Conversations & Coaching.  This experience taught me the value of effective conversations and how simple shifts in behavior can have huge impact on people working more effectively together. 

Today, Rich works as a designer, coach and team facilitator for The People Side delivering world-class leadership development experiences for leaders and teams.

Rich holds a BS in Mechanical Engineering and an MA in Holistic Health Education.  Additionally, he is a Professional Certified Coach through the International Coaching Federation. 

Why I Work

“I work to serve individual leaders and teams who are genuinely trying to make a positive contribution to our society and yet struggle to work together in a way that produces effective and sustainable results.”